They are good at capturing business opportunities played the "children" brand new market. CCTV-known children’s programs or hand collected paintings of children, or the introduction of well-known image of cartoon animation children’s home life, the holiday home market in the company of children to start competing in a variety of creative marketing smoke everywhere.
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In Beijing "bridge" Art Center, Power Dekor flooring, rainbow wallpaper formal and "Frankie hi" and "Wolf" of the copyright holder - Culture Communication Co., Ltd. Guangzhou Original Power conclude strategic alliance, they will be on the floor and wallpaper products, respectively, exclusive use "Hi Frankie," and "Wolf" brand image. Rainbow (Beijing) Zhang, Managing Director of design and decoration but just with confidence that the children are very bullish piece of green home improvement market.
Similarly, nature has set his sights on the floor area of children. CCTV Children’s part of nature the floor together the "big windmill" official start "Creative Artist" event, that is collected for the National Children’s imaginative paintings, these paintings will be clear when printed in the "Discover the floor" of the new surface. It is learned that the scope of activities related to Beijing, Shanghai, Hong Kong and Macao to more than 20 areas, all activities of the city live the reception will be at the "big windmill" column broadcast.
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"Domestic original animated TV series" Happy Goat and Big Big Wolf "since June 2005 after the release of the past few years to flourish, the highest rating had reached 17.3%, the use of the image of the animation to Home Design years, better access to children’s love. "Zhang Wei Gang said that the cartoon image of the original and the rainbow," insisted original "consistent with the principles, help to promote Chinese original design. Expanding market is also leveraging cultural nature of children held the floor, "Creative Artist" event "deliberate." She Xuebin, chairman and president of natural flooring that nature with the "big windmills," programs of cooperation, can rapidly integrate into the world of children for the new listing applications in the wonderful children’s room floor wide overhead road.
As the economy and living standard, China’s investment in the family more and more children, especially children’s home environment in which extra attention. "In the huge market in domestic demand, children’s furniture, flooring, sanitary ware and other children at home accounted for 1 / 3 share, indicating that children’s home market or a big cake, as like the rainbow, nature, Power Dekor think so bigger and stronger company, should have such insight into the market. "China Building Decoration Association, Committee Secretary-General Ren-house decoration that rainbow, nature, children’s home market promising Dekor Nuggets.
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