Shenzhen International Furniture Fair opened to attract popular sentiment. However, in view of professional designers, Shenzhen local furniture industry has yet to lead the trend of creative design output. Modern Classic Furniture China Furniture Designer Furniture bauhaus Furniture shenzhen Furniture china Furniture suppliers Barcelona Chair Eames Lounge Chair Egg Chair Isamu Noguchi Coffee Table Womb Chair Tulip Table Le Corbusier LC2 Sofa Eames Aluminum Office Chair Swan Chair Knoll Sofa LEM Piston Stool Ball Chair Eames Low Back Softpad Chair Chaise Lounge Chair Saarinen tulip oval dining table Bubble Chair Tulip Chair Eames Style Aluminum Office Chair Eames Softpad High Back Office Chair Le Corbusier LC3 Sofa Barcelona Daybed Corona chair Panton Chair Charles And Ray Eames Office Chair Kubus Sofa Barcelona Bench Eames stool Marshmallow sofa Eileen Gray End Table Basculant Chair LC1 Eames High Back Mesh Office Chair Nelson Platform Bench Eames Side Chair Eames La Chaise Barcelona Coffee Table Eames Low Back Aluminum Office Chair-Mesh Tulip Armchair Wassily Chair Eames plywood dining chair .
March 19, the 26th Shenzhen International Furniture Fair in Shenzhen Convention and Exhibition Center, this exhibition in the new furniture, the gathering a lot of space design, product design, graphic design agencies and their work, to brand Furniture, fun home accessories exhibition, "Design Dome" Three points Exhibition, jointly issued the "Design for Life" theme declaration. Office Furniture Eames Office Furniture Eames Office Chair Eames Aluminum Office Chair Eames Low Back Softpad Chair Eames Style Aluminum Office Chair Eames Softpad High Back Office Chair Charles And Ray Eames Office Chair Eames High Back Mesh Office Chair Eames Low Back Aluminum Office Chair-Mesh Eames Management Lounge Chair Eames Aluminum Executive Lounge Chair Eames Soft Pad Group Side Chair Eames Group Aluminum Management Chair Eames Aluminum Group Side Chair Eames Mesh Low Back Office Chair Danish office chair Eames Conference Table Eames Meeting Table Eames Round Table.
Shenzhen is now in the furniture industry can be high in the high rate of product updates, based on the pursuit of creative design to high value-added products, the transition phase. The industry believes that intellectual property rights difficult to obtain evidence, protect the main bottleneck restricting the original, businesses and consumers the lack of strong encouragement and support, the creative design highbrow. The design itself is subject to the production and sale of fully out of touch with the tradition of education, knowledge is limited, ability to operate fine enough, but also led to the face of high-performance creative output powerless. Modern Sofas Le Corbusier LC2 Sofa Knoll Sofa Le Corbusier LC3 Sofa Barcelona Daybed Kubus Sofa Barcelona Bench Marshmallow sofa Knoll Corner Sofa Le Corbusier LC3 2 Seater Sofa Le Corbusier LC2 2 Seater Sofa Bocca sofa Le Corbusier LC3 3 Seater Sofa Eileen Gray Daybed Le Corbusier Grande Corner Sectional Isamu Noguchi Freeform Sofa Knoll 3 Seater Sofa Le Corbusier Petite Corner Sectional Anonimo Chesterfield Sofa Le Corbusier Petite Chaise Sectional Knoll 2 Seater Sofa Hans J Wegner Style GE 290 3 Seat Sofa Le Corbusier LC2 3 Seater Sofa Hans J Wegner Style GE 290 2 Seat Sofa
1 Shenzhen furniture industry does not appear to lead the trend of creativity, is still keen to cottage
Kebao Boloni furniture designer Wang Shian introduced, after ten years of foundry and the cottage, the furniture industry by increasing awareness of design as the core, take the difference to upgrade the line to promote the brand, so in recent years has been More and more businesses are looking for creative sources. At present, Shenzhen's furniture industry in the promotion of product design can be broadly divided into two modes: first, relatively large strength, such as Hennessy Group, Huayuan Villa, etc., companies have their own R & D department, and trained a significant number of design division team, by their entire department to complete its all brand development; second weaker companies will choose the furniture design and independent agencies, studios, such as topology, King Elementary, is the industry's reputation more ring Design brand. Modern Tables Isamu Noguchi Coffee Table Tulip Table Saarinen tulip oval dining table Eileen Gray End Table Barcelona Coffee Table Eames Wire Base Table Eames Elliptical Table Arne Jacobsen Coffee Table Parabel Table Noguchi Dining Table Le corbusier table LC6 Super-circular Table Oval Tuplip Table Fritzhansen PK61 Glass Table Marcel Breuer Laccio Table Set Le corbusier Coffee Table LC10 Eames Plywood Coffee Table ............................................. Bar Tables and Stools LEM Piston Stool Eames stool Nelson Platform Bench Zig Zag Chair Tulip Stool Nimitz Bar Chair
Furniture such as the professional trade fair in Shenzhen, is linked to the design and production value, the market for new products, an important platform to test the water. It is understood that small businesses often make the sample delivery to the dealer's response Furniture spying, and then feedback to the R & D, mass production revises before listing a series of takes two to three years to mature .
Shenzhen Bo Li interior designers, design for a low-carbon space furniture design project began to get involved. Standards for the design of the Shenzhen Furniture, and Shenzhen, he said his graphic design, interior design to shame. The field of furniture can enhance the creative design and trend has not yet appeared, and no brand aspirations to international authorities such as the Red Dot Award Award, IF Design Award and so far failed to achieve the benchmark of height. He believes that a good design should be "hugely popular", and it has an excellent concept, no matter what style into the scenes which are able to very integrated place, while it can be like the general public, bringing a very large economic benefits, unfortunately, is that "such a classic near-zero."
The original, known for furniture design director of Shenzhen Sen Lin Fuyuan are made in Shenzhen can make a comparable foreign outstanding design, but buyers can not keep up their level, so good design is often overlooked. He mentioned that the Furniture Fair, Nice furniture, Yifei Li series, the creative standards, international brands have standards, but the association awards of crop failure. And the corresponding good works hard to succeed, is the other 80% of the furniture manufacturing business, is still in "what will sell copied what" stage, to have little fixes and improvements are doing pretty well, not to mention a design.
Sen has been working with a furniture design company in Shenzhen to maintain cooperative relations, which is the industry's first steps is currently one of the strongest. Sen will design intent and related information to each other by their first sketch, and then to repeatedly run improvement. Lin Fuyuan from the early years, the factory also has a large number of OEM "furniture kingdom," Taiwan, in the furniture design and manufacture of 30 years, is itself one of the top ten designers in Taiwan, he considers a good design is not superior works of art, but "the line were able to The students ", size, scale, material, color and also pleasing to be ergonomic, consumers with a comfortable, pleasing to the eye watching, you buy home. He dominated this idea from his brand products can also glimpse or two, any product is rounded in the arc of any angle, there is no edges, visible in the design of humanity. This is Sen took a few years, leaving behind a lot of big brands the key.
2, the absence of patent protection, profit-driven mentality of the public
aesthetic ideas of extensive slow down the progress of furniture
Scarcity of local design boutique, copy the proliferation of policies directed at the industry structure, the furniture industry, market environment and the Quartet have problems designers. Furniture design company in Shenzhen topology, said Zhang Jun, head of domestic policies and regulations for the existing patent protection is too weak, long and cumbersome reporting procedures, rights and difficult evidence, plagiarism completely uncontrollable, "designed to get the original patent must be declared at various levels approval certificate issued until a year or two down, the market has long been several rounds of upgrading. Now furniture business are pursuing low-cost, high efficiency, who should seize the market to succeed the most. good design as long as the light at the show too phase, not a quarter of all filled with basically no accountability. "
From the business point of view, rapid innovation, high profits are still chasing their first demands. Zhang pointed out that the furniture industry has long been defined as the traditional manufacturing industry, the first practitioners was a carpenter, painting and other crafts people, and learn computer science, will be drawing people to join in, is responsible for the pattern on the line, truly Forestry University, from furniture design, is only slowly until the last few years to find the corresponding positions. This development process, the decision on the original design of the furniture industry the importance of lack of understanding, they can not accept large sums of money to spend to develop new products, not to mention how much revenue is unknown.
Zhang Li wave recognition point of view. In his view, the general mentality of the furniture industry is to immediately see the economic benefits. With the property market higher year after year, as the lower reaches of the property market is rapidly growing furniture industry, many companies have a large number of orders in hand, there is simply no time to consider other, some very large furniture brand, simply cancel the R & D department, they do not want in R & D investment is higher than the production aspects, marketing aspects of the human and material costs, and those who do not own a large-scale enterprises was even more directly to avoid the risk out of innovation, investment and high return on the fast food-style cottage design.
"Volkswagen is the high aesthetic level is not struggling furniture industry the main incentive for innovation." Li Bo added, whether public or the power of aesthetic appreciation, its extent and height are quite limited, even highly educated people, of good design woodenly ignored, they are always simple extensive, there is no rush the design aesthetic of the popular goods --- as long as the well-known large, loud ads do. However, the mass popularization of the aesthetic is not an overnight thing, compared with Hong Kong alone, walking casually in the street more than a small taxi design shops are quite a sense of people's perception of beauty to get power, too, are the daily upgrade, unfortunately Shenzhen now obvious gap between the aesthetic environment.
The one hand, rapid development of the industry led to disorder and lack of content, on the other hand, designers elitist, out of touch with the market, so that ideas can not be better furniture floor. Li wave because the working relationship and carried out several domestic colleges and universities interact, he found that students are overly concerned with drawing skill, the pursuit of highbrow art viewing, ignoring the practical function of the product itself and the commercial viability, "the artist directly to do draw or do devices like the furniture design the most fundamental purpose is to provide better user experience, the product is good now will not paint a very different thing, the moment direction and the cultivation of college students that there are serious values deviation. "
3 Bridging the gap between theory and practice, cross-border communication, improved protection of copyright or creative design status
From the operational perspective, to enhance the creative energy of the Shenzhen furniture design, the key role of the designer furniture industry and the community, how to build a more effective communication platform for a more standard mode of cooperation. Li Bo said that the specialization brought about by the relatively fragmented areas of the current situation has seriously hampered the development of creative design furniture. Theory is not heavy weight of Higher Education Practice, graduates narrow range of knowledge, works like a castle in the air flashy, sometimes ideas are good ideas, do not know what materials and technology to realize, our only continue to explore, often also to no avail. He suggested that if the information can build a huge platform for designers to understand what is now the latest materials, the latest technology is what, then their refinement operations can be greatly enhance capacity, and will not want but do not to, do they not good enough.
Wang Shian also said that the survival pressure on the rapid growth of domestic designers, directly over the outside course of five or ten years of experience, specializing in the accumulation of enough, to make a case are more impulsive, "furniture designer should first go to training facility familiar with every production process, product cost estimates, to sales line to practice, listen to consumer feedback, until both the production and sales to find out and then back to the drawing office. "
Zhang pointed out that the best way is to design the furniture business concept for freedom, the business must also have R & D department to follow up, to deepen the two sides together to do creative, research and development to marketing of products to test. "Many large furniture companies abroad, such as we are most familiar with IKEA, is used to operate this way: the Idea for IKEA designers from various industries, there are fashion designers, architects, etc., they often find furniture hard to break the inspiration for the designer, furniture design for the injection of fresh elements, IKEA designers are capable of producing their own technology advantages. "
Protection in the original design, and Zhang believe that the design received from abroad or "royalties" experience. Furniture is different from the real estate projects, the design of their products directly related to production output, the domestic design industry is also only a few independent years of development time, how to present innovative pricing scheme does not have a scientific and feasible, mostly commissioned by the design agencies and design furniture business under the "market supply and demand" mutual agreement, "a buy", "respect the original furniture industry training at this stage, the design is much difficult to make sense of design. as change ideas, starting from design institutions and sell when the first drawings of the basic charge costs, and other products based on sales after the listing, like audio books publishing industry as to collect "royalties", of course, is more optimistic about the state, but it can effectively support the sustainable development of the design industry.
